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Baidu Intl — Partner Program
Partner Program
API partner program with complimentary credits and long-term reference rates across LLM, image/video generation, and VOD capabilities — plus short-drama content partnership models for overseas media partners.
$50
LLM API Credit
USD 50 complimentary credit for eligible LLM API usage across supported models — general reasoning, coding, multimodal understanding, and enterprise language workloads. Activation, validity, and limits confirmed during onboarding.
$50
Image & Video API Credit
USD 50 complimentary credit for image and video generation API usage — text/image-to-image, text/image-to-video, reference video, audio, and editing workflows.
01
What the Program Covers
Three product families: LLM models (billed per 1K tokens, input/output/cache separate), image & video generation (per image, second, clip, or token by model), and VOD atomic capabilities — subtitle removal/translation, voice translation, highlights, enhancement, watermarking (per processed minute or task). Model usage and VOD infrastructure billed separately.
02
Rate Interpretation
A rate shown as 60% of list means the partner rate is 60% OF the published list price (not a 60% discount). These are ongoing commercial reference rates, not one-time promotions — final eligibility, quotas, and contract terms confirmed in the partner order form or written confirmation.
| Model |
Partner Rate |
Note |
| GLM-5.2 / 5.1 / 5 | 50% of list | Off-peak Beijing 22:00–08:00 |
| ERNIE-5.1 / 5.0 | 70% of list | Published rate card |
| ERNIE 4.5 Turbo / VL | 60% of list | Published rate card |
| DeepSeek V4 Pro / Flash | 60% of list | Domestic + overseas endpoints |
| DeepSeek-V3.2 | 60% of list | Published rate card |
| Kimi-K2.6 | 80% of list | Published rate card |
| Qwen3.5 series (397B/122B/35B) | 60% of list | Published rate card |
| Qwen3 series (235B/32B/14B/8B/4B...) | 60% of list | Instruct / VL / Coder / Thinking variants |
| Model |
Partner Rate |
Capability |
| Vidu | 60% of list | Text/image/reference video |
| PixVerse < V6 | 55% of list | Text/image/reference video |
| PixVerse V6 & C1 | 75% of list | Text/image/reference video |
| Kling | 65% of list | Text/image/reference video |
| Liblib | 65% of list | Image/video ecosystem |
| Hailuo | 40% of list | Text/image-to-video |
| Nano Banana / BG models | 70% of list | Image generation / editing |
| GPT Image 2 | 70% of list | Image generation / editing |
| Gemini multimodal series | 68% of list | Vertex AI + partner routing |
| HappyHorse | 55% of list | Reference video / editing |
| Seedance | 90% of list | Token-priced generation |
| MiniMax TTS | 60% of list | Speech synthesis |
| Capability |
Partner Rate |
Billing Basis |
| Subtitle Removal | 55% of list | Per minute, tiered by resolution/mode |
| Subtitle Translation | 40% of list | Per processed minute |
| Voice Translation | 55% of list | Per processed minute |
| Smart Highlights | 40% of list | Per task / duration |
| Premium Enhancement | 40% of list | Per minute / output tier |
| Digital Watermarking | 60% of list | Per task / duration |
Also available:
AI dubbing RMB 1.00/min, voice cloning RMB 4.00/min, subtitle translation RMB 2.00/min at published reference — apply the long-term partner rate. Partners can package these atomic capabilities with generation models and VOD media workflows as one customer solution.
M1
Finished-Content Distribution
Publish finished dramas and earn from day one: revenue = profitable views × unit price × type/theme × copyright × series × featured-book coefficients. Profitable views generate revenue immediately; single-title payout cap RMB 80,000; premium titles stack coefficients up to 2.47x. Collections must complete within 90 days; episodes ≥40s average duration for incentive eligibility.
M2
IP Adaptation Matchmaking
Access 200,000+ short stories and 100,000+ long-form IP from the platform copyright mall — adapt selected titles into drama collections and share revenue. Featured book lists (e.g. Jianghu Qitan) carry a 1.2x revenue multiplier. Must tag as matchmaking adaptations and link the source book; cross-platform releases require post-publication association.
M3
Joint Production
50/50 co-funding with shared copyright and 50/50 net revenue split; Baidu platform premiere, partner handles global distribution; monthly settlement statements. Entry bar: 2 hit titles within the last 3 months — Hongguo heat > 40M or Douyin plays > 60M, realistic-human type. Submit script + pilot episode for evaluation; feedback within 2 business days.
!
Language Requirements
Chinese dialogue + English subtitles: accepted. English dialogue + Chinese subtitles: NOT accepted — English-audio content cannot pass platform review. Other Chinese-language regional content: case-by-case with published sample required. Accepted types: 2D/3D animation, AI live-action drama, animated sticker drama, game drama, AI-restyled; static narrated slideshows not accepted.
$
Settlement
Previous-day revenue visible daily by 14:00 in the income center. Personal accounts: paid 25th–month-end for prior month, arrival within 3 business days, RMB 100 minimum. Enterprise accounts: invoice required, paid at month-end, RMB 1,000 minimum. Copyright certification within 7 business days of submission — mandatory for monthly settlement eligibility.
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Apply
Contact your Baidu business representative with cooperation intent, content type, and dialogue language — plus published sample works. Or email baidumanju@baidu.com directly. Onboarding: Baijiahao account registration, organization certification, non-live-action drama entry activation, then publish via duanju.baidu.com with copyright certification.
Become a Partner
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